SECURE Data Act establishes consumer privacy rights and data protection standards.
The SECURE Data Act aims to create a national framework for consumer privacy rights and data protection. It grants consumers rights to confirm data processing, access their data, and opt-out of targeted advertising and data sales. Controllers must provide clear privacy notices and establish processes for consumer requests. The Act also mandates data security practices, prohibits discrimination, and outlines enforcement mechanisms. It applies to entities processing personal data of U.S. residents, excluding certain governmental entities and those acting in individual or household capacities.
Included in complete analysis
- Overview
- Core Provisions
- Implementation
- Impact
- Legal Framework
- Critical Issues
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