SB79

Regulate the use of pricing algorithms

Introduced·2/4/25
Introduced Text

Ohio SB79 regulates the use of pricing algorithms by requiring disclosure and prohibiting use of nonpublic competitor data.

Ohio SB79 amends the state's antitrust laws to regulate the use of pricing algorithms. It mandates that businesses with over $5 million in gross receipts disclose to customers and employees when a pricing algorithm sets or recommends prices or commercial terms. The bill prohibits the use, incorporation, or training of pricing algorithms with nonpublic competitor data. Violations of these provisions are subject to civil and criminal penalties. The attorney general can issue investigative demands to gather information related to potential antitrust violations involving pricing algorithms.

Included in complete analysis

  • Overview
  • Core Provisions
  • Implementation
  • Impact
  • Legal Framework
  • Critical Issues

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Where it stands

Current
Financial Institutions, Insurance and Technology Committee
Next
Committee decision

Sponsors

D
1
1
R
Democratic CaucusRepublican Caucus

Calendar

Mar 4, 2025

4:00 PM

Senate Financial Institutions, Insurance and Technology 1st Hearing, Sponsor

History

Feb 12, 2025

Senate

Referred to committee: Financial Institutions, Insurance and Technology

Feb 4, 2025

Senate

Introduced