New York S04433 requires clear disclosure of pricing changes for online grocery delivery and pick-up services, with fines for violations.
New York S04433 amends the general business law to mandate that food retailers and third-party delivery platforms clearly and conspicuously disclose whether online prices are the same as in-store prices. This disclosure must be prominently displayed on the platform. Third-party platforms must also link to the food retailer's website if available. Violations of this requirement are subject to fines, with escalating penalties for repeat offenses. The Secretary of State is tasked with promulgating necessary rules and regulations to implement these provisions.
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