New York A07718 amends the general business law to provide remedies for trademark dilution, allowing courts to award up to three times the profits.
New York A07718 amends the general business law to establish remedies for trademark dilution. It allows the court to grant injunctive relief in cases of trademark infringement or unfair competition, even if there is no competition between the parties or confusion about the source of goods or services. The court has the discretion to award up to three times the profits and damages, as well as reasonable attorney's fees, to the prevailing party. This act takes effect immediately upon enactment.
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