Establishes the "I love NY outdoors" program to promote New York as a hunting and fishing destination.

The bill creates the "I love NY outdoors" program, which requires the commissioner of economic development to develop a marketing strategy promoting New York as a top destination for hunting and fishing. The commissioner must also create outdoor vacation itineraries and packages, and distribute a brochure on New York's fish and game species. The program includes an advertising campaign targeting nearby states to boost tourism. The bill appropriates $2,500,000 for these efforts.

Establishes the "I love NY outdoors" program to promote New York as a hunting and fishing destination.

The bill creates the "I love NY outdoors" program, which requires the commissioner of economic development to develop a marketing strategy promoting New York as a top destination for hunting and fishing. The commissioner must also create outdoor vacation itineraries and packages, and distribute a brochure on New York's fish and game species. The program includes an advertising campaign targeting nearby states to boost tourism. The bill appropriates $2,500,000 for these efforts.