SB00344

Connecticut SB00344 mandates parental consent for using a child's likeness in social media marketing.

Connecticut SB00344 requires a parent or guardian to provide written consent before a child's likeness can be used in social media marketing. This law defines "affirmative consent" as a written agreement allowing the use of a child's name, image, or likeness for promotional purposes. It applies to local and regional boards of education, interdistrict magnet school operators, governing councils of charter schools, and supervisory agents of nonpublic schools.