Texas HB4936 creates the Department of Marketing Services to oversee state agency marketing expenditures.
Texas HB4936 creates the Department of Marketing Services, overseen by a seven-member board appointed by the governor. The department reviews and approves or disapproves marketing expenditure requests from state agencies. State agencies cannot spend state money on marketing without department approval. The department can require state agencies to report on their marketing expenditures. The department is subject to the Texas Sunset Act and will be abolished unless continued in existence. The act takes effect September 1, 2025.
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