Establishes "Jersey Spirits Program" to promote New Jersey spirits and distilleries.
This bill creates the "Jersey Spirits Program" within the Department of Agriculture to boost consumer awareness and sales of spirits produced in New Jersey. The program will organize advertising campaigns, create marketing initiatives, and provide information about the variety and availability of spirits made in the state. It will also inform consumers about distilleries and the ingredients used in New Jersey-produced spirits. The program includes a labeling initiative similar to the "Jersey Fresh" program to identify spirits as "Jersey Spirits.
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- Legal Framework
- Critical Issues
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