New Jersey S3268 prohibits the use of facial recognition technology on consumers except for legitimate safety purposes.
New Jersey S3268 prohibits businesses and public accommodations from using facial recognition technology on consumers, except for purposes that are reasonably likely to reduce the risk to life or safety. The bill defines "biometric surveillance system" as any software that performs facial recognition or other remote biometric recognition. A violation of the bill's provisions is considered an unlawful practice under the consumer fraud act, punishable by monetary penalties, cease and desist orders, punitive damages, treble damages, and costs to the injured party.
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