A4523

Establishes "Fair Price Protection Act."

Introduced·3/9/26
Introduced Text

New Jersey's Fair Price Protection Act prohibits surveillance-based price setting by retail food stores and third-party grocery delivery platforms.

The Fair Price Protection Act in New Jersey aims to prevent retail food stores and third-party grocery delivery platforms from using surveillance data to set different prices for the same or similar products or services. The act defines surveillance-based price setting as offering customized prices based on consumer data collected through electronic surveillance technology. It prohibits these entities from charging different prices unless the difference is based on reasonable costs, a bona fide discount for certain groups, or a consumer's enrollment in a loyalty program.

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  • Overview
  • Core Provisions
  • Implementation
  • Impact
  • Legal Framework
  • Critical Issues

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Where it stands

Current
In committee
Next
Committee decision

Sponsors

DDDDDDDD
8
0
Democratic CaucusRepublican Caucus

Roll Call Votes

Assembly Consumer Affairs Committee: Reported with Substitution

4 Yea

DDDD

1 Nay

R

2 Not Voting

RD

Calendar

Mar 19

10:00 AM

Assembly Consumer Affairs Hearing

History

Mar 19

Assembly

Combined with A4085 (ACS)

Mar 9

Assembly

Introduced, Referred to Assembly Consumer Affairs Committee