New Jersey A4163 establishes civil penalties for campaign advertisements containing "deepfake" misrepresentations of candidates.
New Jersey A4163 amends the "Fair Campaign Practices Act" to address fraudulent misrepresentations in campaign advertisements. The bill provides a civil cause of action for candidates aggrieved by campaign advertisements containing "deepfake" content, defined as realistic depictions of speech or conduct generated by artificial intelligence technology. A covered person, which includes candidates, corporate entities, political action committees, and political parties, is liable for fraudulent misrepresentation if they knowingly disseminate such content.
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