New Jersey A4086, the "Free Means Free Act," prohibits misleading advertising of free products by requiring clear disclosure of ultimate costs.
New Jersey A4086, the "Free Means Free Act," aims to prevent misleading advertising practices by contracted service providers. The bill mandates that providers clearly and conspicuously disclose the ultimate cost of any product at the point of sale or contract agreement. This includes whether the product was offered as free or at a reduced rate, the retail value, and any associated subsidies. The "ultimate cost" encompasses all payments, including shipping, activation, cancellation, return, or restocking fees.
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