Establishes the HOPE Initiative to educate citizens about heroin and opioid addiction.

The HOPE Initiative Act mandates the Division of Mental Health and Addiction Services to create a public awareness campaign called the "Heroin and Opioid Drug Public Education (HOPE) Initiative." This initiative aims to educate the public about the dangers and causes of heroin and opioid addiction, and appropriate responses. The campaign will disseminate information through various media, including print, television, radio, internet, social media, billboards, and non-traditional media.

Establishes the HOPE Initiative to educate citizens about heroin and opioid addiction.

The HOPE Initiative Act mandates the Division of Mental Health and Addiction Services to create a public awareness campaign called the "Heroin and Opioid Drug Public Education (HOPE) Initiative." This initiative aims to educate the public about the dangers and causes of heroin and opioid addiction, and appropriate responses. The campaign will disseminate information through various media, including print, television, radio, internet, social media, billboards, and non-traditional media.