Establishes a cultural tourism marketing fund program to support arts organizations, cultural groups, and historic sites.
The bill establishes a grant program to increase cultural equity in tourism promotion and marketing. The program, administered by the Massachusetts Office of Travel and Tourism, will provide financial assistance to arts organizations, cultural groups, and historic sites. Eligible expenditures include tourism publications, media advertisements, and event sponsorships. Funding will come from at least 1% of the annual receipts of the Tourism Fund.
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