Massachusetts S2179 proposes selling naming rights to properties operated by the MCCA to boost tourism and cultural programming revenue.

Massachusetts S2179 amends Chapter 195 of the acts of 2014 to allow the Massachusetts Convention Center Authority (MCCA) to sell, license, or lease naming or sponsorship rights for its properties. This includes whole building naming rights for buildings, facilities, parking garages, function rooms, and public areas. The goal is to maximize revenue for tourism and cultural programming in the commonwealth. The MCCA must issue a request for proposals within 180 days of the bill's enactment and keep these requests open for at least 120 days.

Massachusetts S2179 proposes selling naming rights to properties operated by the MCCA to boost tourism and cultural programming revenue.

Massachusetts S2179 amends Chapter 195 of the acts of 2014 to allow the Massachusetts Convention Center Authority (MCCA) to sell, license, or lease naming or sponsorship rights for its properties. This includes whole building naming rights for buildings, facilities, parking garages, function rooms, and public areas. The goal is to maximize revenue for tourism and cultural programming in the commonwealth. The MCCA must issue a request for proposals within 180 days of the bill's enactment and keep these requests open for at least 120 days.