Establishes the Massachusetts Consumer Data Privacy Act to protect personal data of residents.

The Massachusetts Consumer Data Privacy Act aims to safeguard the personal data of residents by setting rules for data collection, processing, and transfer. It defines terms like "consumer," "personal data," and "controller." The act mandates that controllers must obtain affirmative consent for certain data uses and provide clear privacy notices. It outlines consumer rights, including the right to access, correct, and delete personal data. Controllers must conduct data protection assessments for high-risk processing activities.

Establishes the Massachusetts Consumer Data Privacy Act to protect personal data of residents.

The Massachusetts Consumer Data Privacy Act aims to safeguard the personal data of residents by setting rules for data collection, processing, and transfer. It defines terms like "consumer," "personal data," and "controller." The act mandates that controllers must obtain affirmative consent for certain data uses and provide clear privacy notices. It outlines consumer rights, including the right to access, correct, and delete personal data. Controllers must conduct data protection assessments for high-risk processing activities.