Illinois SB2804 mandates video streaming services to limit commercial advertisement audio volume to match video content levels starting January 1.
Illinois SB2804 amends the Consumer Fraud and Deceptive Business Practices Act to regulate video streaming services. Effective January 1, 2027, the bill requires these services to ensure that the audio volume of commercial advertisements does not exceed the volume of the accompanying video content. This rule aligns with regulations for television broadcast stations, cable operators, and other multichannel video programming distributors under the Federal Communications Commission's Commercial Advertisement Loudness Mitigation Act.
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