Illinois HB3173 mandates disclosures for third-party hotel booking services to prevent consumer fraud.
Illinois HB3173 amends the Consumer Fraud and Deceptive Business Practices Act by adding Section 2HHHH. This section requires third-party hotel booking services to provide clear and conspicuous disclosures to consumers. These disclosures must inform consumers that the booking service is not directly affiliated with the hotel and is acting as an intermediary. The disclosure must appear before any offer or personal information is requested. The bill defines "clear and conspicuous" to mean easily understandable and presented in a manner that stands out from any accompanying information.
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