SB640

SB640 requires disclosure when consumers interact with chatbots mimicking human behavior in commercial transactions.

SB640 mandates that corporations, organizations, and individuals must inform consumers when they are interacting with artificial intelligence chatbots that mimic human behavior during commercial transactions. This disclosure is intended to prevent consumers from mistakenly believing they are conversing with a licensed professional. The bill outlines penalties for violations, including civil penalties of up to $5,000,000 and potential lawsuits by injured consumers seeking damages and legal fees. The attorney general can also seek injunctive relief against violators.