Establishes a Native Hawaiian marketing program to promote businesses owned by indigenous Native Hawaiians.
The bill creates a Native Hawaiian marketing program to promote businesses owned by indigenous Native Hawaiians through marketing and technical assistance. The Office of Hawaiian Affairs will administer the program, establish participation qualifications, design a marketing label, and provide marketing assistance and technical support. The office must submit a report to the legislature on the program's status, including the marketing label design and participation outcomes.
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- Overview
- Core Provisions
- Implementation
- Impact
- Legal Framework
- Critical Issues
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