The No Rigged Grocery Prices Act prohibits food retailers and third-party delivery services from using consumer data for dynamic pricing.
The No Rigged Grocery Prices Act prohibits food retailers and third-party delivery service providers from using technology that uses consumer personal data to engage in dynamic pricing. Exceptions include promotional offers, loyalty programs, and temporary discounts. Violations are treated as unfair or deceptive acts under the Federal Trade Commission Act. Third-party delivery services must obtain explicit consumer approval before substituting grocery items. The Act also mandates a report on the employment effects of electronic shelf labels in grocery stores.
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