California AB637 aims to prevent false or misleading commercial disaster communications during emergencies.

California AB637 seeks to protect disaster survivors from deceptive advertising by imposing stricter restrictions on for-profit entities during declared states of emergency or catastrophic disasters. The bill prohibits commercial communications that falsely imply government or not-for-profit endorsement, using terms like "aid" or "relief." It mandates clear disclosures and allows for increased civil penalties, up to $2,500 for initial violations and $5,000 for subsequent ones.

California AB637 aims to prevent false or misleading commercial disaster communications during emergencies.

California AB637 seeks to protect disaster survivors from deceptive advertising by imposing stricter restrictions on for-profit entities during declared states of emergency or catastrophic disasters. The bill prohibits commercial communications that falsely imply government or not-for-profit endorsement, using terms like "aid" or "relief." It mandates clear disclosures and allows for increased civil penalties, up to $2,500 for initial violations and $5,000 for subsequent ones.